Rx orders, lab routing, and frame inventory—optical chains where margin lives in lens packages and remakes.
Sell the complete pair—exam handoff, lab orders, and remakes without losing the thread
We connect doctor findings to dispensary selections with lens design rules that prevent impossible combinations. Lab interfaces submit jobs with traceable job IDs; status callbacks update patients—reducing “where are my glasses?” calls. Frame inventory ties barcodes to vendors and markdown rules—so trunk shows and returns do not corrupt your open-to-buy.
01 // THE MANDATE
Rx orders, lab routing, and frame inventory—optical chains where margin lives in lens packages and remakes.
We connect doctor findings to dispensary selections with lens design rules that prevent impossible combinations. Lab interfaces submit jobs with traceable job IDs; status callbacks update patients—reducing “where are my glasses?” calls.
Frame inventory ties barcodes to vendors and markdown rules—so trunk shows and returns do not corrupt your open-to-buy.
02 // ENGINEERING
Development process
Structured phases—from discovery to launch—with clear ownership and handoff points.
SKU strategy (weeks 1–4)
MVP (weeks 4–14)
Pilot stores (weeks 12–18)
Rollout (weeks 16–24)
Operate (ongoing)
03 // CAPABILITIES
Core Capability Matrix
The building blocks of your solution
Patients
profile; insurance; Rx history.
Exam
refraction import optional; add codes.
Catalog
frames; lens families; coatings.
Orders
package builder; pricing rules.
Lab
vendor routing; job status webhooks.
Inventory
multi-store transfers; cycle counts.
POS
tenders; house accounts; FSA/HSA.
Remakes
reason codes; warranty rules.
Reporting
capture rate; remake rate by lab.
API
ecommerce pick-up in store optional.
04 // DELIVERY LIFECYCLE
The strategic roadmap
Milestones and checkpoints—each phase has a clear outcome before the next begins.
Weeks 1–4: Lens catalog and lab matrix.
Weeks 5–12: First stores live.
Weeks 13–18: Inventory accuracy program.
Weeks 19–24: Ecommerce BOPIS optional.
Ongoing: Annual vision plan updates.
05 // PRODUCT SCOPING
Choosing your path
Two engagement models—start lean and iterate, or commit to a full platform build from day one.
MVP
Speed & essentialism
Full product
Enterprise maturity
06 // PARTNERSHIP
Why work together
A single accountable partner across strategy, build, and go-live—not a revolving door of vendors.

End-to-end ownership: discovery, architecture, implementation, and launch—with clear communication and production-grade engineering.
- Discovery & alignment
- Systems that scale
- Implementation depth
- Clear comms
07 // CLARITY
Frequently asked
Rx parsing validated against your lab’s accepted formats—edge cases logged.
08 // MORE SOLUTIONS
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